Social Media for Beginners: Creating Content for your Audience

Jul 27 10:00 am — 11:30 am

Event Details

Social media marketing is an essential tool for businesses large and small. With so many social platforms available in today’s digital age, it is important for a business owner to know their audience and how to reach them in the online world.

This class is specifically designed to introduce the novice social media team or entrepreneur to popular social media channels, including the strengths and challenges of each, and how they allow you to communicate with your audience and grow your business. This class will also focus on the importance of creating the content your audience wants to see online which will ultimately drive them to interact with you and grow your business. 

Discover the importance of ‘evergreen content’ in your social media marketing, best practices to attract new followers, and free tools you can start for your business marketing today. 

Taught by Brianna Boyd. Brianna oversees the Solano Napa SBDC’s social media channels and website content, writes and distributes press releases, networks and communicates with community partners and stakeholders, and leads webinars on social media and marketing for businesses.

A Northern California native, Brianna earned her degree in English and journalism from California State University, Sacramento. She has lived and worked in Solano County for over 15 years, first as a newspaper reporter and editor before venturing into marketing and communications.

The information provided in this webinar and any supplementary materials provided to registrants are intended for educational and informational purposes only and does not constitute professional financial or legal advice. No registrant should act or fail to act on the basis of any material contained in this webinar without obtaining proper financial, legal or other professional advice specific to their situation. The Northern CaliforniaSmall Business Development Center, and its host, the HSU Sponsored Programs Foundation, specifically disclaims any liability, loss or risk, personal or otherwise, which is incurred as a consequence, directly or indirectly, of the use and application of any of the information presented in this webinar. By registering for this webinar you acknowledge and agree that you have read, understood, accept and agree to the above disclaimer and that under no circumstances shall the Northern California Small Business Development Center or it’s host, the HSU Sponsored Programs Foundation, be held liable for any claims, losses, or damages of any kind or nature arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information.